Creating an
SEO-friendly website demands a well-planned strategy. Going ahead with an
SEO-friendly website means there is less to bother about the popularity of the
website in the long-run. This article deals about some useful tips that would
help Web Design Company enhance their SEO services from the designing phase
itself.
Keyword Research
Using an
effective keyword is job half-done while designing an SEO-friendly website. It
is utmost important for the web designers to get more click through by implementing keywords that captures the attention
of the prospective audience. Designers will have to give more attention towards
the misspelling search as well as competition search that would determine the
success of your keyword research strategy. There are several tools available in
the market that helps in establishing a purposeful keyword research. The most
popular tool is Word Tracker.
Accurate placement of keywords
The accurate
placement of keywords is more challenging for an SEO company than researching
the keywords. A wrong placement of the keyword can affect the quality of your
website.
- Include the keywords in the URL of the website itself
- Try to place the keyword on top or end of the page
- Bold headings also goes well with the search engines
- Keywords can be further embedded within the domain name, meta tags and links
- Develop a theme for your website since it is considered to be the most popular search criteria that the search engines can deliver more effectively
- Follow a well-defined keyword strength or density
- Ensure the keywords are embedded closely with each other at the same time should not hinder the meaning of the sentence
Title Tags and Meta Tags
Title tags and
Meta tags including Meta description and Meta keywords are still on demand in
most of the search engines. A title tag
would be placed on top of the page and should be a term that reflects well with
the overall content of your website. Similarly Meta description and Meta
keywords will help top further optimize the content of the newly designed
website.
Content has to be updated
The content has
to be updated on a regular basis. It allows search engines to identify that the
website is catering to the latest information needs of the users.
Content has to be sufficient
Most search
engines demand sufficient content within each pages of the website. It can be
anywhere between 200 to 300 words atleast. It signifies an impression that
users can get much of the useful information from each of the pages.
Give more emphasis on the image size
Besides logo and
other symbols, company providing web design services should ensure the images
and text does not come close together. The size of the image and its placement
is very important in making visitors to fall in love with the attractive web
design.
Frames
Frames helps in
reducing the download times by dividing a page in to several pieces and thereby
optimizing the website. The main drawback of using frames is the navigational
issues and accessibility problems that might occur in some of the website
pages
Back Links
Most of the
website pages are categorized and ranked according to the link popularity. Link
popularity depends on the quality and total number of links that point towards
the website.
·
A back link can be created by
means of listing the website with portals and directories
· By writing blog posts or articles, a
link can also be included that would point towards the website
·
The link can be provided with
websites that match the company services or the website topic
·
If the website provides
enhanced information for the site visitors, then the linking method can
generate better search engine rankings and thereby generating more traffic for
the website
A website can be
made SEO-friendly by selecting a professional web development company that are
well-versed with the SEO implementation on the website they design and develop.
William Hills
has been a popular content writer who has full knowledge of writing quality
content, website design & development scenarios both. He admires the web
designers at Washington DC based
web Design Company for their expertise and skills. Presently he is sharing
information on how can you become a successful web designer.
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